Driving Your SaaS GTM Efficiency: Key Strategies & Tactics

From the SaaStock 2022 Bootstrap Stage: Dave Kellogg, Executive in Residence, Balderton Capital, discusses how to drive your SaaS GTM efficiency in the next two years using these key strategies and tactics.

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With the need to extend cash runways, a threatening macro environment, and never-ending pressure to improve efficiency, SaaS startups today are thinking hard about how to improve the efficiency of their go-to-market (GTM) operations as they enter the 2023 planning season. In this fast-paced presentation, Balderton’s SaaS executive-in-residence, Dave Kellogg, will discuss strategies and tactics that work — and that don’t work — to improve the efficiency of your GTM operations.

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https://thesaasrevolutionshow.simplecast.com/episodes/reacceleration-finding-building-new-engines-of-growth-for-the-years-ahead

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