In this episode of the SaaS Revolution Show, our host Alex Theuma is joined by Sujan Patel, Co-Founder at Mailshake, who shares how Mailshake moved upmarket from SMB to enterprise.
All of our messaging, all of our sales reps, are all talking about deliverability. That’s a pain point that we’ve validated that people care about, that we’re good at, and that can get us demos and people interested in having conversations and purchasing the product.
Having founded Mailshake in 2019, Sujan also owns 4 other SaaS companies under the Ramp Ventures brand. Sujan has over 15 years of marketing experience and has led the digital marketing strategy for companies like Salesforce, Mint, Cafepress and many other Fortune 500 calibre companies.
In this episode you’ll hear:
- The founding story of Mailshake
- How far Sujan got when solely focused on SMB
- The impact on the business moving from SMB to enterprise
- Key takeaways from moving upmarket
- His biggest failure and lesson learned
- PLUS a sneak peek into his speaking theme for SaaStock USA..!
& more!
Listen to the full episode, watch the video below and subscribe to the SaaS Revolution Show podcast today.
Watch now, or listen to the audio-only version below:
Listen to the audio now:
https://thesaasrevolutionshow.simplecast.com/episodes/how-mailshake-moved-upmarket-from-smb-to-enterprise
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