What is Trailhead Academy | Salesforce

In today’s rapidly evolving technology landscape, the emergence of cutting-edge tools, such as generative artificial intelligence (AI), is reshaping customer expectations. To stay relevant, businesses must adapt and develop in-demand skills in areas like AI, data, and CRM. By doing so, they can effectively respond to shifting customer needs and become a customer company.

Building a team of in-house experts helps you deliver amazing customer experiences and has a significant business impact.

Why should I invest in skilling up and certifying my team?

According to a Salesforce-commissioned IDC report, The Impact of Salesforce Training and Certification, companies with skilled and certified employees were not only more agile and efficient but also benefited from increased employee impact.

The IDC study found that Salesforce-certified professionals who receive additional training are:

• 68% more efficient, leading to faster time to value.
• 30% faster at mapping process requirements, leading to rapid solution development and faster time-to-business value.

Certified employees have a greater business impact, and Salesforce Certifications help validate your team’s expertise—they’re a powerful resource for your business and people.

The study also found that Salesforce Certified Administrators are:

• 15% faster at troubleshooting user account issues.
• 15% faster at building reports, dashboards, and workflows.

And Salesforce Certified Developers also impact the business, adding value by being more productive and efficient. The research shows that Salesforce Certified Developers are:

• 90% more productive at building code.
• 60% more efficient at reusing code.

Trailhead Academy’s expert-led learning programs are here to help accelerate learning and validate expertise across your organization.

How can Trailhead Academy support my business?

No matter your industry or the size of your business, learning directly from Salesforce experts is one of the best ways to gain insights, learn best practices, and set your business up for success with Salesforce.

Instructor-led learning programs include:

• High-touch instructor-led classes
  Instructor-led classes include real-world scenarios, hands-on exercises, and live Q&A sessions. These classes are offered as in-person or virtual classes and private workshops in 13 different languages across every Salesforce cloud, role, and level. They’re a great way to accelerate learning and get a deeper understanding of Salesforce. 
• Trailblazer Virtual Bootcamps
  Build fundamental Salesforce skills fast with prescriptive Trailblazer Virtual Bootcamps that combine self-paced content and twice-weekly live sessions with a Salesforce Certified Instructor.
• In-person, immersive Trailblazer Bootcamps
  Give your employees the ultimate learning experience with multiple days of expert-led learning. Trailblazer Bootcamps feature role-based tracks, onsite certification exams, and endless networking opportunities. 

Self-paced learning programs include:

• Tableau, Slack, and MuleSoft eLearning
  Empower your teams to hone skills at their own pace, on their own time.

Credential programs include: 

Because skilled employees are essential to driving customer success, we’re proud to make learning from experts more accessible by offering discounts on Trailhead Academy classes, certifications, and Trailblazer Virtual Bootcamps for our Success Plan customers.

What does success look like?

Companies around the world are building expertise and providing career growth opportunities for their teams through expert-led learning and Salesforce credentials. Take Randstad, for example, who kicked off a learning challenge in August of 2021.

Through modules on Trailhead, Salesforce’s on-demand learning platform, and expert-led classes, Randstad is motivating employees to learn Salesforce and earn credentials so their people and business can get more value from Salesforce.

How do I know what’s right for my business?

There’s no one-size-fits-all approach to learning Salesforce. Our Education Architects and Trailhead Account Executives are here to design a learning strategy that meets your business needs. Connect with fellow Trailblazers and reach out with your questions in the Trailhead Academy Trailblazer Community Group.

No matter where you are on your transformation journey, Trailhead Academy is here to help your teams get a deeper understanding of Salesforce and how Salesforce Customer 360 can help you achieve your changing business goals.

Anna Le

Senior Vice President, Customer Success

Anna Le is a technology industry veteran who has spent the last 25 years in various executive leadership positions across the semiconductor, hardware, software, and services industries. She has led large-scale, global organizations, with responsibilities ranging from product strategy and development to large-scale field operations. Anna currently serves as a Senior Vice President for the Customer Success Group at Salesforce, leading a multi-billion dollar Success portfolio with functional responsibilities for Customer Education, Sales, Product Management, Program Management, Competitive & Market Research, Pricing, and Analytics.

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